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Managing the refund cycle with RMA

As the retail industry continues to evolve, consumer expectations continue to rise. Consumers expect a flawless buying journey through the entire order lifecycle, from checkout to delivery and, when it happens, even return.

When it comes to the refund cycle, the acronym RMA (Return Merchandise Authorisation) refers to a part of the process of returning a product in order to receive a refund, which together with the Return Merchandise Author isation (RA) or Return Merchandise with Authorisation (RGA) provides for the replacement or repair of the product during the warranty period.

Either party can decide how to deal with it through refund, replacement or repair of the item purchased on an e-commerce website.

To enable retailers who want to impress shoppers at every single stage of purchase, we have given retailers and their shoppers more options for a seamless omnichannel experience.

New features designed by Cuborio® that enhance the buyer's journey include

Scheduled Delivery Date

This option allows buyers to schedule a future delivery date at the checkout and gives retailers the power to change delivery dates at the buyer's request. This experience is a must for retailers focusing on special occasions or subscriptions.

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Payment gateway integrations

Cuborio integrates with several payment gateways, and these additional options give retailers greater flexibility when it comes to their buyers' payment method preferences. These options also give retailers greater flexibility to automate payment capture and credit during the order lifecycle.

Buy now pay later integration

This integration gives shoppers the flexibility to 'buy now and pay later' without interest or fees, which can significantly reduce cart abandonment rates. Retailers using our BNPL service have the opportunity to impress shoppers who might previously have shied away due to upfront costs.

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Delivery Tracking Integration

tracks every stage of the consumer's journey after purchase, from checkout to delivery, and provides SMS and email updates to shoppers. We automatically notify when items are dispatched and delivered, providing shoppers with a seamless post-purchase experience.

Automating manual tasks with RMA

One of the benefits of implementing a modern order management system is that it saves time and money in the manual tasks required in the management of RMA processes, which can only be achieved by automating them. Automation also reduces human error, which provides shoppers with an exceptional experience they can count on every time they shop at that retailer.

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New features of Cuborio® that automate manual tasks include

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New RMA workflows

We offer extensive automated return workflows to help retailers reduce costs lost due to returns. The latest updates to our returns workflows include RMA number generation, automated payment transactions for RMAs, warranty period for RMAs and more. These updates allow retailers to reduce the time spent on manual return activities and improve demand planning for incoming returns.

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Automated evasion restart

Cuborio determines the best distribution plan based on the dealers' business rules. If a specific fulfilment is not initially identified with an order, Cuborio retries a designated number of times to accommodate changes in inventory. This feature reduces the amount of time retailers spend manually searching for available inventory to fulfil orders and is recommended for retailers with a high volume of inventory turnover.

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Increase visibility between teams during the reimbursement cycle

To maintain an exceptional purchasing experience and ensure that internal teams work efficiently, retailers need visibility into all order information for all their teams.

New Cuborio features that increase visibility among internal teams include

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More authorisation options for users

Retailers can now designate which users can handle orders, which allows, for example, individual teams to leave fraud reviews to experienced users or open to the whole team. New permissions for multi-brand retailers have also been added.

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Credit Reporting

Cuborio's Deck Report gives retailers visibility into trends in all shipping credits, orders and items to help detect inefficiencies. The report helps retailers identify areas for potential improvement and encourages alignment on credit policies across the company.

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New APIs

Retailers now have more options to share order information with their teams through APIs. The new API allows different teams to use the applications they need, while having access to the same order information as other teams in the company.

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Want to know more?

Contact us for more information on the Cuborio® RMA cycle.

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